Entertainment For Lively Minds
YET ANOTHER WAY THAT SUBSCRIBERS GET A BETTER DEAL
Posted by David Hepworth on 15 September 2009 - 3:40pm.
Beginning with the November issue we're replacing the usual DBS CD covers with cardboard wallets on the news stand copies of The Word. This is partly an economic issue but it also saves wear and tear on the newsagents shelves. However subscribers will continue to get the traditional DBS (that's "Disc Box Slider") sleeves. Yet another good reason to subscribe. If you do it right now you'll qualify for a free copy of The Duckworth Lewis Method CD, which is attracting universal acclaim here.










Maybe I'm unusual but....
I'd be quite happy with a download pass of some sort rather than the DBS.
As soon as the issue arrives in our house the CD gets ripped into a "Samples" folder in iTunes and then tracks are progressively whittled down according to taste.
I don't think you're unusual...
...but I don't think you're typical either. This is a time when a lot of people are changing the way they consume music. Then again, a lot of people aren't. The record companies value the Word readership because they are prepared to try new things and they buy CDs. If we made the tunes available as downloads a lot of people might not bother and it's a fact that people tend to value things they can hold in their hand over things that are just noughts and ones. Then you've got the security issues which attend anything that's on the web. I suppose you could say that under the present system you've got the choice of playing the CD or ripping the CD and just playing the MP3s.
Good, I'm not (that) unusual
The CD is still my preferred medium for cosuming new music.
Don't spend enough time on a computer, and don't own an iPod or MP3 Player.
Listening to the CD is a "Saturday Morning After Delivery" Ritual. Theres also more chance of listening to everything (and finding something worth further investigation) than have access to the downloads where I could cherry pick the stuff I might want (this is also my annoyance with iTunes, and the option to buy single tracks - but thats another story)
Signed
Grumpy Old Bast**d
Buying habits
It would also be a royal pain to administer downlads/physicals/ etc. I agree.
For interests sake I've bought several CDs recently (digitally and physical) on the strength of the cover CDs and features. Including, Speech Dabelle, Blind Blake (wonderful), Voluntary Butler Scheme, Loudon Wainwright III and Boo Hewardine.
Loudon is the only one that I would have got to by myself.
I'd subscribe if...
...there was no CD at all. As it is I look at the track listing and maybe once a year there's a track I want to hear, but the rest of the time the disk just goes into the bin. Charity shops won't take them as they're free giveaways and can't be resold, so as it stands the CD is landfill for me every month. If you had an option to subscribe to the magazine but opt out of the CD entirely (and naturally see an additional saving on the price) I'd subscribe like a shot.
Charity shops
Sell free giveaways in my neck of the woods...!!
...and even if they don't
you can send them to http://www.polymer-reprocessors.co.uk/ so they don't go to landfill.
Once a year you see one track you want to hear?
Do you actually LIKE music? Do you have a fear of new things?
I love music
Well, I do own a thousand or so CDs, and on top of this there's vinyl, plus cassettes, and downloads too, and I almost always have a stack of CDs next to the stereo which I've bought on a whim from Fopp and are my "to do" list of sorts. So no, I'm not scared of new music at all, and my tastes are extremely eclectic, covering almost everything with the exception of rap and jazz.
I love discovering new music, but when Word started with the CDs I used to listen to them as soon as I got them and was almost always disappointed, liking maybe one track at best per CD. After listening to maybe ten or so like this I reverted to looking at the track listing, seeing if there was anything I wanted to hear (but when there was it was invariably a track from a forthcoming album I knew I was going to buy imminently anyway, so decided to wait until I received the complete package) but I can't remember the last time something has been on the CD that has made me want to actually put the disk into my stereo and hit play.
It's frustrating that the magazine, as great as it usually is, costs so much because of a "free" giveaway which just ends up in the bin every month. I've tried giving them to charity shops before but as soon as they see it was a magazine freebie they turn their nose up and pass them back to me.
Incidentally, that "polymer reprocessors" link doesn't work.
As for selling them on Ebay, I suppose I could, but I'd rather there was an option to buy the magazine for less without the CD instead so there was a reduced initial outlay. Surely this could be a subscription option, i.e. "Do you want Word with or without the CD? With = £x, without = £y". Is that so hard to understand?
I have a friend...
Who regularly makes £8-£10 a pop selling freebie newspaper CDs via eBay, much higher than the average price that his "regular" CDs go for - there is an international market for these UK-only CDs. He even sold one (I think it was an Elton John compilation) for £25.
eBay
I recently sold the last years worth of Word CDs on eBay for over £10 which helps subsidise the subscription!
Wheaty, you are truly...
a man (child) of vision.
bargepole suggests
that you are barking up the wrong tree if you think an influx of subscribers will result from offering the cd in a different type of box to that on offer in newsagents. Price is the one and only significant factor at work.
Of course it's about price, but...
I'm already a subscriber, and I HATE cardboard wallets, because they get lost as soon as they're filed with regular CDs. This might tip the balance if I wasn't. It's about making the overall subscription package more attractive, I would have thought. Like Heppo says, it's "another" reason to subscribe, not THE reason.
I'm not sure that's behind the move at all, bargepole
"This is partly an economic issue etc." does sound nearer the mark to me. If there are fewer copies left unsold on a newsagent's shelves (because of damage or other reasons) then it makes business sense. There'll also be a marginally slimmer package which makes for easier bulk handling - and maybe even savings on copies that there are lower margins on.
Being a bit more playful, can I just say "poor fragile shelves" (more on the basis of clear grammar then anything else)....
I'm not sure how highly
I'm not sure how highly valued/practical the DSBs are? They are a bit oversized so I can't file them away in my cd drawers. I end up buying loads of plastic sleeves to put them in and throw...sorry recycle the DSBs. Which is a shame because the covers are really nice.
A simple cardboard sleeve wold suit me fine (and save me a few bob)
I like the...
...Disc Box Slider sleeve and am relieved us subscribers shall still receive them.
NO NEED TO SHOUT
.
Glory be
It is remarkable how much like school children any collection of anonymous adults can be...
"What? Why"?
"He just told you why.."
"God, like, that's just so lame.."
"I don't really like it anyway..."
"Just get rid of it altogether..."
Thanks for letting us know, David. I appreciate the effort you go to in communicating this information. Like the magazine, really like the CD, really like the web site. Keep up the good work.
I actually posted a few days ago
that I would much prefer the flat cases to the slider!
There's no pleasing some people etc
course if you're out foreign
it's been the wallet for quite some time. Are you still doing the subscribers letter, Mr H? We don't get those either!
(oh and as a general contribution to the thread - of course you should keep giving away the CD's; you've never stated that the mag would be cheaper without it, dagnabbit, have you?)
Subscribers Letter
...now that's something I really do like. Always have done.
Can I just say...
...i'd re-subscribe as long as I didn't get the smug Hanlon CD. Got anything better? I like the cover mount cd's and have found lots of new faves through them.
Ditch the goddamn CD
c.f. ditch the CD thread
has anyone subscribed in Canada?
If so, how well protected are the mag and the disc in the mail? I'd like to subscribe because it's so hard to find the mag over here (and when it does arrive on the newsstands it's literally one to two months later than in England) but I am having a hard time picturing everything arriving intact by mail.
Me, I'd just be glad…
… if someone responded to my emails about why my online subscription renewal doesn't seem to have worked after two attempts...
I'm sorry if that hasn't happened
Any persistent subs problems please address to jerry@developmenthell.co.uk and he'll sort you out.
Cheers...
Will do
Non-gifted
I re-subscribed while the Island box promo was running. The first time I subscribed the gift CD arrived before the mag, but I've had my first issue of the mag for a week or so now and there's still no sign of the Island box.
A postal strike thing, maybe?
Do you get another free cd when you re-subscribe?
It was a lapsed subscription
paid for at top euro, so I certainly hope so. Harumph, etc.
SUBSCRIBERS GET A BETTER DEAL!!!?
I'm a Belgian subscriber for 2 issues now!.
Haven't seen my Island CD-box promo, and recieved today with the october issue a 'simple' cardboard wallet!!
Is this a joke - or what!
I'm a collector!
everything'll be alright...
i'm just down the road in Luxembourg. my Fireman CD turned up in the end.
i do get the slip-in sleeve for the CD from time to time though...
I popped
my cheque into the post yesterday to resubscribe. For me it's the quality of the writing and the excellent Reviews section that caused me to blow the moths away from the cheque book and send Word Towers my hard earned....
I now have a temporary job...
...which has the potential to turn into something more permanent. True to my word, when I get my first pay-cheque in a month or so, the first thing that I will do is subscribe.
Remember.....
....there are many ways to subscribe, and in many different places. I've said before about Tesco clubcard vouchers giving a years sub for £15. Subscribing through the mag costs £42 and you get a free CD. If you don't want the CD, you can get the sub for £36 simply by searching the web.
Signed
Miserable Scottish Git.
Damn
Having forked out £4.80 for the last issue, I resubscribed using real money. D'oh.
Actually I thought it was well below par, but I expect that's another thread.
It was well below par? Great!
I left mine out in the garden, planning on reading it later while basking in the sunshine. The skies had other plans. Now, post-deluge, it's turned into what looks uncannily like the stomach contents of a beached baleen whale.
If I'm not missing much, I suppose that's some consolation.
rule of thumb No. 51
When a magazine has the same artist on the front cover as on the back, put it back on the rack.
Obviously I ignored this - a chap must have some loyalty. But it's poor form nonetheless.
Curious
Can I ask why?
Because
in some cases, and I hope this isn't one of them, it might be that the income attached to the back cover dictated the choice of face on the front.
Heh
Your post genuinely makes me sad. We don't work like that, and it's disheartening to think that people believe we might. C'est la vie.
Andrew Harrison's...
...Flaming Lips article humanised a band that I've long admired, but never really emotionally invested in. The true story behind The Spiderbite Song was both terribly sad and deeply moving.
Relieved to hear it, Fraser
I see the symptoms, not the disease.
Meanwhile, I'm still reeling
from Ian Rankin's casual observation, in his R3 show, that Hi Fi reviewers in the early 80s got particularly sweet deals on kit ... hence this lot ...
http://www.guardian.co.uk/books/2007/may/18/writers.rooms.ian.rankin
Who'd a thunk it ;-)
See
Told you.
good grief
I don't care about the sleeve (but I do like the slider thing), just keep the CD coming. I may not like all of it, but I'd never have head most of those people/groups without those excellent compilations.
And I won't give up my CDs in general without a fight. Better that LPs. And flexidiscs...
Excellent mag. Deservedly a success and award winner.
I got my subscriber copy and no slider thing
instead it was the basic cardboard sleeve.
I am now a subscriber . . .
in Canada. The current issue (Flaming Lips) arrived in my mailbox the very same day I finally managed to find the previous issue (David Bowie) on newsstands here. A full month sooner by mail. Well done, Word. (But I haven't yet received my free Duckworth Lewis Method CD -- what gives with that?)
Missing CD
E-mail me your subscription details and I shall chase this up.
Enough is enough
I can't go on; I can't go on no more, no.
I still haven't received the Island box , which was the promotion before the Duckworth Lewis Method one!
I was assured by e-mail on the 13th that it'd be with me "shortly". That was over a fortnight ago now, and still nothing. To put this in context, Amazon packages from the UK take 4-5 working days to get here on average. I received one on Tuesday, as a matter of fact, so it's unlikely to be the Royal Mail's fault.
The previous subscription was up and running like clockwork, with no fuss, no mistakes and no delays. Judging from comments made here, I see that quite a few others have been having "issues" (a euphemism for "paying upfront for other people to be incompetent").
To be honest, I'm getting tired of e-mailing various different people about the latest cock-up regarding my subscription, so just suggesting I should moan yet again to yet another person, who will then take the best part of yet another week to respond, isn't really the solution I'm after now.
You've had my money for over three months. Can I now have what I paid for, please?
Yours
Disgruntled of Cadiz
Apologies
I'm sorry you haven't had this yet - thanks for letting us know, and I'll chase it up.
Thanks, Fraser
Sorry for posting about it in the open, but e-mail just wasn't working.
As
you were.
Do you get the freebies when you resubscribe?
Holy Moly! I must be owed "something" then...
No
Not if it's a straightforward renewal of a current subscription.
Wasn't
Disc Box Slider ...
... on Astral Weeks ?
[gets greatcoat]
Actually Fraser
you can get the freebies when you renew your current subscription - when my subscription was up for renewal Delta Spirit was the freebie on offer. I asked for it and the very nice person on the other end of the phone said yes!!
Ah well
I had no idea. You learn something new etc etc.
My subscription lapsed......
...when Nick Lowe's Brentford Trilogy was the free gift for new subscribers. I wanted that offer but believed it wasnt on offer to existing subscribers. Now i'm a little confused. Do you simply have to chat nicely to the person on the subscription line to get a gift???
And its not like I want to be awkward. I know that these are hard times for all magazine publishers. But it would be nice to offer the gifts to both new and those signing up for another year.
Even though my subscription has lapsed I still buy it every month so will no doubt give in and re-subscribe soon as the cover price edges ever nearer to five quid.
I've no complaints about the mag tho, still quality. Keep up the good work.