Entertainment For Lively Minds
Word Magazine Online Ad Specs
Online Specs
| Ad Unit Name | Dimensions | Maximum File Weight | Third-Party Serving? | Specs | |
| Image | Flash | ||||
| Leaderboard | 728w x 90h | 50K | 50K initial + up to 100k of additional files | Yes | |
| Expandable Leaderboard | Initial: 728w x 90h Expanded: 728w x 180h |
50K | 50K initial + up to 100k of additional files | Yes | Expand down only. |
| Skyscraper | 120w x 600h | 50K | 50K initial + up to 100k of additional files | Yes | |
| Expandable Skyscraper | Initial: 120w x 600h Expanded: 240w x 600h |
50K | 50K initial + up to 100k of additional files | Yes | Expand left only. |
| MPU | 300w x 250h | 50K | 50K initial + up to 100k of additional files | Yes | |
| Expandable MPU | Initial: 300w x 250h Expanded: 500w x 300h |
50K | 50K initial + up to 100k of additional files | Yes | Expand down and left only. |
| Newsletter textlink | n/a | [80 words max text + click-through url] | Click only (no impression tracking) | ||
Additional Notes:
1. Acceptable image formats: .gif, .jpg or .png. Animation allowed.
2. Any additional files (either .swf or .fla) MUST either load 'politely' (i.e. not start loading until the hosting page has fully loaded), or be prompted by user interaction (on_mouseover/on_click).
3. All audio must be user-initiated on_click. A clear on/off or mute button must be present (initially off).
4. If expansion is on_mouseover, collapse must be on_mouseout. An obvious close or collapse button is required if expansion is on_click.
5. All creatives submitted should be fully tested in Internet Explorer, Firefox, Opera, Safari and Google Chrome.
6. Please ensure that any ads submitted in Flash format are embedded with the click-through URL. If you're supplying a .gif or .jpg, please provide us with the destination URL.
7. All creatives are subject to approval. Development Hell reserve the right to reject ads arbitrarily and to withdraw ads in the event of significant adverse user feedback.
