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As a current non-subscriber, my first contact with the latest edition of The WORD usually occurs while standing in one of the tediously long, Friday evening checkout queues that snake into the aisles at my local supermarket.

I always begin with Mark Ellen's letter. Having confirmed that the world has been saved for another 30 days, I move on to ‘The Worst.../The Best...’, followed by ‘99% True’. On a particularly busy evening, I might read one of the opinion pieces, or attempt to gain an insight into the social make-up of the angry mob that will be camped outside Andrew Collins' place of residence over the coming weeks. (January is the turn of outraged Reverend And The Makers fans).

You can never anticipate who, or what, the main articles in WORD are going to be about, so it’s these regular odds and sods that I look forward to the most. That’s always been the case with any magazine that I have bought on a frequent basis:

The ‘charts’ in Q were an absurd attempt to quantify the unquantifiable. One highlight - “The wit and wisdom of Mark E Smith”(quoting the many lyrical gems penned by the curmudgeonly bard of Salford) succeeded where numerous album reviews and umpteen Peel Sessions had failed, in convincing me that it was time go out and purchase a Fall CD.

A more recent perennial in MOJO is the Weird Record Club, where Johnny Trunk delves into the dusty recess of the music industry to unearth such unsung eccentrics as Dion McGregor – A man whose surreal sleep talk and subsequent night terrors were once considered a commercial concern by the Decca label.

In its twilight years the indie journal Select ran a regular feature titled ‘Our Absinthe Friends’, in which 2nd and 3rd generation Britpop bands were given a bottle of absinthe, and their ensuing liquor-addled insights written down for posterity.

Another personal favourite from Select was ‘Dog Translucent:’ A three panel cartoon strip, whose hero - an abstract canine squiggle possessed by the prickly intelligence of Sir Patrick Moore - would resolve problems such as how to get bloodstains out of a carpet, or how to fix a loose gimbal joint on a lampshade.

These regular features may seem a bit throwaway, but they form an important part of a magazine’s identity. They’re like the entree before the more substantial main course; something that you can comfortably read during the ad breaks in Gilmore Girls, or when customer services put you on hold.

Does anyone else have any favourites?

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Hmm... should I admit this?

Yeah, why not... as a callow youth I used to enjoy the adventures of the one and only Pandora Peroxide in Kerrang! The good old days, when everything was spelt with a K... Klassik!

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Patrick Crowther | 14 January 2009 - 7:37pm

The ultimate regular-feature organ

Must surely be Private Eye. I imagine they're sick to death by now of the badly Cow-Gummed cover caption, the Thribb poem, Colemanballs, Pseuds Corner, Dumb Britain, 'Ad insert name of celebrity here in the back of the cab once, and the Lookalikes, but they know that if they disappeared, so would most of their readers.

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Archie Valparaiso | 14 January 2009 - 8:38pm

Hats off to to Hislop

I quite like the fact that Private Eye is always the same. Though they do drop things and start new ones as and when they crop up. Dumb Britain hasn’t been going that long. And that (fairly) new spoof blog column is spot on. It coasts, for sure, but what the hell.
And I like the fact that Ian Hislop has been editor for over twenty years. Is there anyone in the British media who has had the same job for that long? People flit around so much, and are always looking to radically revamp everything, especially in magazines, but it’s not necessarily a good thing.

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Richard Lowe | 14 January 2009 - 9:10pm

Richard Ingrams

When Ingrams vacated the editor's chair at Private Eye he founded The Oldie fairly soon after and he has been the one and onlt editor. So he's had 2 jobs over around 50 years.

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Carl Parker | 15 January 2009 - 1:13pm

Letters pages

Pretty much the first place I always went to in NME/Select etc. was the letters pages. There was something addictive about knowing what my fellow readers thought about things, particularly in the pre-internet days where there was very little other opportunity to 'interact' with them. I think this obsession was the source of my current liking for lurking on message boards and the comments sections of Guardian, BBC and Telegraph blogs.

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Merv | 14 January 2009 - 10:16pm

We call it

"Archie's Letters" in Word mag.

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Leedsboy | 14 January 2009 - 11:50pm

'Sacred Cows'

One of the 'other' magazines, possibly 'Uncut', may have even been 'Vox' had the above feature which I loved.
Over the space of a page a revered figure or group (Dylan, Beach Boys, Scorsese...etc) would be totally shot down in flames.
A feature of this kind would sit rather nicely within The Word.

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Blue Sky | 14 January 2009 - 11:33pm

It wasn't either of those...

...but it was one of those short-lived 90s monthlies that Chris Roberts would review his own records in and that I would buy...

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Auntie Beryl | 15 January 2009 - 1:02am

It was Uncut

I remember Neil Young ("like the fret board ambience but you can't let yourself enjoy it because he could start singing at any moment") and Primal Scream ("kill all hippies, present company excluded of course") getting slaughtered. Very entertaining to read. Shame they don't do it anymore.

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LOUDspeaker | 15 January 2009 - 10:41am

I still hanker after Q's

Who The Hell. Always a good read.

In Word, I like the Andrew Collins and David Hepworth columns. And I pretty much start at the Foreward section and go through that first.

I actually like the feature the Saturday Telegraph mag does on the back inside page. Its an oldish photo with one of the subjects reminiscing. They seem to manage to get an interesting page out of everyone.

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Leedsboy | 14 January 2009 - 11:54pm

Who The Hell is back...

...but it's neutered without Tom Hibbert.

Realistically, Q cannot make it back at this late stage.

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Auntie Beryl | 15 January 2009 - 1:03am

Whatever happened to Tom Hibbert..?

...those Who The Hell..? columns were mandatory reading.

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nicktf | 15 January 2009 - 10:05pm

Mad magazine:

At its best: First read the Don Martins, Dave Bergs (The Lighter Side), then the TV/movie lampoons, do the Fold-In and then read the rest of the mag, carefully checking the Sergio Aragonés cartoons crammed into the margins.

I confess I lost interest when Don Martin packed it in...

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Sam Fiddian | 15 January 2009 - 1:43am

so true

loved the way Don Martin drew feet, bent in the middle.

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badartdog | 15 January 2009 - 9:28pm

I used to love

Record Mirror's "so and so joins the Stone Roses" feature, where each week another pop star caught in a gormless gob-open pose would be added to an ever-increasing photo lineup of the Roses. Can I find an example on t'interweb? Can I buggery.

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Montecore | 17 January 2009 - 12:07am
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