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Ladies! Have you ever been Negged?

simonperrins's picture

I thought that nothing would ever annoy me more than that "I like old movies" couple. Then this winsome acoustic doofus started up...

This always bothered me unduly, and I've finally worked out why. He's clearly using the technique of "The Neg". This is "discreetly undermining a woman's self-esteem by paying her a backhanded compliment in the hope that she will hang around to seek your approval."

The Neg is describe in the deeply unpleasant book "The Game", in which the writer Neil Strauss infiltrates a "Secret Society of Pick Up Artists. Basically it's about tricking women into having sex with you. Lovely.

Ideally, this advert should conclude with the girl on the platform letting off her rape alarm in his stupid kooky indie face.

1

He's obviously just after

a ukule-lay.

3
drakeygirl | 24 January 2012 - 9:49pm
Lenny Law | 25 January 2012 - 12:15am

Let's not encourage the blighter, Lenny.

We're just negging him on.

0
drakeygirl | 25 January 2012 - 12:25am

Geographically challenged

I think its quite sweet, and the tune is very catchy but...

I hate it.

He sings about her going to Leeds, Hull or Wigan, implying that they are in some Northern station when it is obviously painted in Southern Railways colours with the same greens as every other station in Surrey, Sussex and Kent. And then the train arrives and is in the colours of Southern (or First Capital Connect)

That always grates with me. It turns out that it was filmed in Sutton (http://www.suttonguardian.co.uk/news/9127276.Sutton_once_again_in_TV_spo...)

I'll get my anorak.

6
Skuds | 25 January 2012 - 12:38am

I can't help wondering, Simon,

whether your worry over "[men] tricking women into having sex with you" might perhaps lose its sting if seen from a female perspective, i.e. "Basically it's about tricking men into having sex with you." In that scenario, it might well seem less scary and 'date-rapey' and more, well, just a slightly regrettable sexual encounter but no big deal in the great scheme of things. No?

1
DougieJ | 25 January 2012 - 1:35am

Forget Mr Amitri's moon landing doubt

I can't believe that any woman would actual fall for such an approach...it only happens in Advertising Land

(then again, I'm probably just a sad loser who's never had any luck in that regard)

0
B Smith | 25 January 2012 - 1:49am

I see which ad it is now

It's the one which always ends with the GLW uttering the timeless phrase "...and you know where you can stick that ukulele, too".

0
skirky | 25 January 2012 - 10:28am

Doesn't Hannah of this parish play the Ukelele?

As does Mark Ellen?

I propose we send the pair of them to separate train stations, have them re-enact this advert and report on any subsequent "action" which may result.

3
ganglesprocket | 25 January 2012 - 10:35am

What happened next...?

Well the next thing he remembers is waking up in a bath full of icecubes with badly stitched cuts in his abdomen where certain of his vital organs have been removed...that's what would happen if I worked in advertising anyway.

0
Bamber | 25 January 2012 - 11:02am

Eh?

How come they don't meet on match.com?

Incidentally, I met my wife in a train station.

0
Art Vandelay | 25 January 2012 - 11:56am

lovely smile, nice eyes etc etc

maybe i'm missing something but how is this backhanded and undermining her self esteem? i can see that it's cheesy and irritating, but i suspect it's designed to be *really sweet* and appeal to both sexes in a modern-romcom style ...

1
Glenbervie | 25 January 2012 - 12:04pm

In the real world

She'd ring her Dad to pick her up pronto.

0
Spartacus Mills | 25 January 2012 - 12:48pm

or some local toughs

would do the right thing

0
Chimney Singing... | 25 January 2012 - 1:00pm

Changing the subject a little

Remember the earlier Match.com advert?

Its a good excuse to post the spoof of it done by our local eccentric newsagent

0
Skuds | 28 January 2012 - 1:10am
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