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Google Defeated?

Bodhisattva's picture

Everything is online now. There are no secrets or unique product memories anymore - just google it and there you have it. At least that's what I thought till I just tried to locate information on R. White's 1960s soft drink Zesto.

Zesto. A delicious Tizer/Cola hybrid that I swigged like tap water. It's not there. I tried all kinds of variations but it's vanished. Now the kids don't believe me when I tell them it was a ten year old's version of champagne. Or did I just imagine it...?

2

Google seems to like this website

So you'll soon have created a searchable reference to Zesto and spoiled the whole premise of your post.

Edit: And here it is

2
Brookster | 3 January 2011 - 4:57pm

Zesto?

Was it a regional product in the same way the Irn Bru was for many years?. It's not one that I recall tickling my tastebuds in the north west of England.
I have to say that I can't imagine that the idea of a Tizer / cola combo would have appealed to me.

0
Carl Parker | 3 January 2011 - 4:12pm

Oh it would...

...when stocks ran low you'd have been standing on street corners waiting to meet your Zesto connection...

2
Bodhisattva | 3 January 2011 - 4:20pm

I grew up in both Liverpool and rural Worcestershire and

I don't recall ever seeing it in either of those regions.

0
stimpy | 3 January 2011 - 4:47pm

Moray Cup

It sounds like Moray Cup, a fizzy delicacy found only in the North East:

0
Lando Cakes | 3 January 2011 - 4:23pm

I think I've had that

I've never seen the advert before, but I think that may have been available where I was brought up in central Perthshire. If I didn't have it there, I must have had it at Granny's in Lossiemouth. Our lemonade at home came from the Bon Accord company, based in Aberdeen, and their lorries came round every Monday. My favourite flavour was called 'Tip', a green, very artificial concoction, which was discontinued instantly when it was claimed one ingredient was dangerous.

I never heard of R White until one of those List-of-TV-Adverts shows.

0
PeteWingrave | 4 January 2011 - 12:44am
SpaceBoy | 3 January 2011 - 4:27pm
bassclef (not verified) | 3 January 2011 - 4:32pm

Bring Back Cresta

the most compellingly undrinkable beverage ever.

0
bassclef (not verified) | 3 January 2011 - 4:34pm

I remember this one

Although I'm not sure I ever drank it.
It might just be my distorted memory, but wasn't Cresta also the name of a brand of condoms?

0
Carl Parker | 3 January 2011 - 4:37pm

It was frothy

Though, man.

3
Thomas the Rhymer | 3 January 2011 - 4:37pm

Frothy condoms?

Oh well.
Anyone remember Peardrax?

2
Steve Turner | 3 January 2011 - 8:16pm

Peardrax.

Oh wow, man, now you're taking me back. We used to call 'em Peardies, and mix 'em with JD 'n' Coke. Whassat? Eh? 'Mandies'? You sure? Far out.

0
Vulpes Vulpes | 4 January 2011 - 11:05am

Rimsky Korsakov!

In one advert, the Cresta bear shouted this in delight after supping a new Cresta flavour. It never really caught on - although I will say it sometimes when I sample something surprisingly nice.

0
Austin | 3 January 2011 - 11:18pm

I'm with you

the Strawberry flava flav was the tastiest

Rimsky Korsakov!

0
James Blast | 4 January 2011 - 12:36am

No, no , no....

Blackcurrant was the only flavour worth considering. Oddly enough, in a 1970s house where brightly coloured food was commonplace, my mother thought Cresta just too artificial and my consumption was severely rationed. She didn't have the same problem with Corona though.

0
davebigpicture | 5 January 2011 - 12:14am

I'd completely forgotten Cresta

but you've reminded me of THIS:

Was there ever a better advert?

1
stimpy | 5 January 2011 - 12:58pm

I hadn't forgotten it

- if ever I have to refer to something's frothiness, I still imitate that polar bear - but in answer to your (possibly rhetorical) question, Stimpy: no, there hasn't.

And thank you for reminding me of the fact...

0
nigelthebald | 6 January 2011 - 1:15pm

Just found ONE reference to it.

Searched "zesto fizzy drink" and a woman talks about drinking it. Yes! Now know I am not going mad/senile. Much. Of course the the States you can buy peanut fizzy drink. Peanut! Then again the top three fizzy drinks are:

3: Root Beer

2. Cherry-ade

1. Cream Soda.

Bubbling Under: Lime-ade, Zesto.

0
Bodhisattva | 3 January 2011 - 4:43pm

I used to have a great-aunt

who lived in Bubbling under Lime...

Coat, taxi.

1
murrance | 4 January 2011 - 6:49pm

Maine Amplifiers

Try finding any reference to Maine guitar and PA amplifiers. I had one in the 70s until recently, and the only reference on the net to these find British amps, other than the odd advert, is this very site where I referred to it once. Otherwise they seem to have vanished into thin air. Made in Watford too!

0
Twangothan | 3 January 2011 - 6:28pm

i had one of those !

....a Maine amp head, that is. It was a 200w workhorse inbuilt spring reverb (KERRASH!) and, yes indeed, big chunky knobs (hehe) all of which which served me well during my tenure in various 1980s lumpy indie bands. I sold it on much later ("works but needs attention") to a very keen buyer, who came all the way up the M4 to London to pick it up. I might have gotten as much as, ooh, £25 for it.

Oh and my favourite flavour of Cresta (it's frothy man) was Blackcurrant. Mmmm. That's nice, Max.

0
PhilC | 5 January 2011 - 3:03pm

Maine combo

The guitarist in my band had a Maine Combo, which he loved and I coveted. For some reason he sold it without giving me the option of buying it. Very sensitive reverb springs, yes.

I, too, have subsequently looked for references to them existing, and info is very hard to find.

His one was like this:

http://cgi.ebay.co.uk/retro-Maine-combo-amplifier-/200580396396

75 quid for this one:

http://cgi.ebay.co.uk/Vintage-British-100watt-guitar-amp-and-4x12-cab-/2...

30 quid for this broken one

http://cgi.ebay.co.uk/Maine-100C-guitar-amplifier-spares-/140520499435?p...

40 quid for this one (last november)

http://www.loot.com/advert/maine-amplifier-head-/4305701

ooh you've got me going now...

0
Runcible | 3 May 2011 - 8:06pm

Try these people

http://www.britishsoftdrinks.com/.
When travelling around the UK with the mighty Vale,i remember R Whites only in London.Maybe Zesto was a regional thing,are you from that part of the World,Bodhisattva?
I remember going into a shop in London and asking for Vimto and the bloke thought it was a new version of Vim scouring powder and told me to try the hardware shop.
Our Pop came from The Alpine pop Lorry which came round our way every Wednesday lunchtime. It would park up by the school and some herberts would run over and Steal a crate as it was an open back lorry.
Who else remembers trying to get pissed on Shandy Bass or Lager and Lime soft drink. ?

0
Sour Crout | 3 January 2011 - 6:36pm

Yep I'm in London...

...but didn't R,Whites go national - the famous TV Ad for lemonade with Elvis Costello's dad?


Oh and it was always fun having a single suck on a beer lolly and pretending to stagger henceforth...

1
Bodhisattva | 3 January 2011 - 8:11pm
stimpy | 3 January 2011 - 8:13pm

Alpine in our neck of the woods

And I'm not convinced White's did go national - certainly not at the time of the famous ad, which I am sure was never shown in Granadaland (or Yorkshire) at the time. I remember hearing about the advert (and the Costello connection) whilst flitting between Sheffield and Merseyside when I was at Uni, but I'm sure the only time I ever saw the advert was on one of those 'I love the top 500 adverts' shows, years after the event.

0
Paul Waring | 3 January 2011 - 8:36pm

In this part of Yorkshire..

In this part of Yorkshire during the mid 1970s, I can only remember two brands of pop. One was named something like GeeBee, and sold by the local chippy. The other was the aforementioned Cresta. I suppose there were also some supermarket own brands available as well.

GeeBee was probably a regional brand. Apart from one post on a messageboard claiming that they were based in Leeds, I can't find any real details about them. It's possible that they were one of Ben Shaw's brands.

0
JQW | 3 January 2011 - 9:27pm

You forgot

Hagues pop.

Made by the parents of our very popular foreign secretary in the heart of South Yorkshire!

0
Neil Dyson | 4 January 2011 - 5:08pm

Saw the advert

but never saw the pop.I remember kids at school saying they went into shops singing the song but could never buy the product. Isn't it made by Britvic ?
I remember you could buy Cider Lollies.

0
Sour Crout | 3 January 2011 - 9:11pm

An anorak writes...

That is not Ross (father of Declan) McManus in the ad. (He is singing the jingle, though.)

That is not even Julian Chagrin in the ad, who played the part in the circa 1980 original and was reputedly living in a kibbutz in Israel at the time of this remake.

I don't know who it is. What I DO know is that it is one of a series of very good, artificially-dated remakes made for R. Whites' national relaunch in 1992. How to tell? There were no cans in the fridge in the original.

A researcher's error in the BBC sitcom "Open All Hours" is the presence of a then-London-and-Midlands-only R. Whites-branded bin outside the shop, even though there were price stickers for Yorkshire's Ben Shaw's in the windows of the shop.

0
Wardour | 5 January 2011 - 2:05am

The lorry 'round our way was from Corona.

And the crates were made of some strange wood, probably a hideously rare South American rainforest hardwood, that was bright orange.

1
Vulpes Vulpes | 4 January 2011 - 11:08am

anyway back to Google defying searches

find me a torrent of Yes' very first album

0
James Blast | 3 January 2011 - 8:14pm

CONTAINING...

...one of THE greatest songs of...ooh all time.


1
Bodhisattva | 3 January 2011 - 8:20pm

Next challenge

pm me for the address,James. Actually scratch that,it's been removed.But the address still has some boots and rarities.
Have you tried under "Yes Discography". the bay of pirates has it.

1
Sour Crout | 3 January 2011 - 10:06pm

a wink and a nod

thankee

0
James Blast | 3 January 2011 - 10:42pm

Aaaar Jim, eh Sour lad

them scurvvy mates have sorted me owt!

Aaargh!

0
James Blast | 4 January 2011 - 12:59am

Not R Whites

according to http://www.glias.org.uk/news/165news.html.

"[...]Rawlings used to make a 'Zesto' orangeade"

0
Fraser M | 4 January 2011 - 10:16am

give that man a coconut

or possibly a slightly over-sweet drink

0
SpaceBoy | 4 January 2011 - 12:26pm

I'd like to see some footage from Zokko

though glad that web has at least allowed me to confirm I wasn't imagining it ...see http://www.wordmagazine.co.uk/content/rising-childrens-tv-bait#comment-2... , the description I was quoting sounds irrresistable to me:

Even the basic list of artistes who appeared on the show makes for fascinating reading, featuring such evocative and long-forgotten names as The Tumblairs, The Skating Meteors, and The Breathtaking Eddy Limbo and “Pat”. A handful of more established acts would also show up including conjuring legend Ali Bongo; veteran brother and sister variety performers Johnny and Suma Lamonte, whose acrobatic skills saw them in regular demand as guest turns on light entertainment shows; visiting American Phil Enos and his Amazing Comedy Car; and popular illusionist and judo expert Geoff Ray, who though now retired still proudly includes Zokko! on his CV.Most notorious however were Arthur Scott and his Performing Seals, who left the tiny studio reeking so strongly of fish recording was disrupted for days afterwards.

0
SpaceBoy | 4 January 2011 - 11:57pm

Nowt to do with Zesto

...but as kids, we used to be thrilled beyond words* at the bright green Cream Soda when we visited the grandparents in Liverpool.

* but it was probably the additives

0
Helena Handcart | 5 January 2011 - 12:46am

Zesto

Hi Bodhisattva

I, too, over the past 5 years have tried to find ZESTO on the web.
Until I was directed to this site I have also had no luck.

I lived in Kidderminster as a boy in the 1950's and my dad used to bring bottles of White's Zesto and Cream Soda home after work in the carpet factory .

I would love to taste them again. Do Britvic who own the R White's rights still have the recipe?

Can you remember the glass bottle and the black screw in stopper?

0
cappuccinodriver | 3 May 2011 - 7:02pm

Ah my beverage soul mate.

Ah my beverage soul mate. Alas, our delicious object of desire is but a memory whiff. The drink, bottle, label and recipe are lost forever. Maybe somewhere...some Shangri La perchance...

0
Bodhisattva | 3 May 2011 - 7:15pm
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